PROCESS
Information Architecture and Interaction Design
I worked on multiple projects covering interaction design and information architecture. I
developed and used Ford design patterns, UI specifications, personas, card sorts, and
wireframes. Other methods included:
- Usability testing
- Heuristic Evaluation
- Competitive analysis
- Design documentation
- Wireframe Design
- Literature Research
- Card sorting
Accessibility Research
I developed a high-level Roadmap for Including Accessibility into User-Centered
Design Process. Work included c-authoring and presenting a white paper to the senior
management.
The whitepaper is intended to serve as a launch pad for adopting web accessibility initiative
for Ford IT products and services. Specifically, as part of the initiative efforts, the paper
describes following:
- Importance of adopting Web Accessibility
- The business imperatives in adopting Accessibility
- A practical roadmap for adopting Accessibility


Ford Motors Enterprise Systems Design
Information Architecture, User Experience Design and
Accessibility Research
Ford Motor Company - Creative Design and Usability// User Experience Consultant
OVERVIEW
Ford Motors (IT) has a dedicated team of Usability Specialists, Interaction Designers
and Information Architects. In between my first year and second year of Master's
program, I got an opportunity to work on information architecture and interaction
design of multiple enterprise systems projects. I also researched on Accessibility,
and wrote and presented a white paper to senior managers.
RESULTS
My contributions in the
form of design documents,
wire frames, and design
specifications were
approved by the business
stake holders for
production and
development.
Deliverable
Accessibility Whitepaper
Sample Wireframes