PROCESS
The project was primarily driven from extensive survey of the literature on co-creation,
mass-customization, and open innovation. Design decisions were analyzed within the
multidisciplinary perspectives from the fields of industrial design and cognitive
ergonomics. Manufacturing, inventory, and marketing constraints were also considered.
Specific interface features are driven from the literature search on cognitive ergonomics
and industrial design. Comparative evaluation with successful industries was performed to
gauge the strengths and limitations of the concept. Brainstorming, ideation, sketching, and
visual design was performed thereafter.
Key UI Features
The project was primarily driven from extensive survey of the literature on co-creation,
mass-customization, and open innovation. Design decisions were analyzed within the
multidisciplinary perspectives from the fields of industrial design and cognitive
ergonomics. Manufacturing, inventory, and marketing constraints were also considered.
Specific interface features are driven from the literature search on cognitive ergonomics
and industrial design. Comparative evaluation with successful industries was performed to
gauge the strengths and limitations of the concept. Brainstorming, ideation, sketching, and
visual design was performed thereafter.
Key UI Features
- Recommendation of base model over and above which user preferences are drawn
- Complete elicitation of users’ preferences including design, color, dimensions, and
key features - Support for both goal-oriented and experiential shopping experience (actual vs.
window-shopping analogy) - Support for unlimited design iterations
- Design materials and tools are presented to support attribute-based interaction
rather than alternative-based - Status area, next to canvas, displays user selections, and supports interactive
recommendations
| / |
CoCreate
Interface Design of Phone Configuration Tool
University of Michigan Department of Design Science
DESIGN CHALLENGE
This project is premised on the novel concepts of co-creation and
mass-customization, which propose the co-creation of value by the firm and
customers, rather than entirely by the firm. The challenge was to propose a proof
of concept through the design of web interface that will allow users to customize
the features of a mobile phone. The end goal was to propose improvements in
the industrial design process by involving end users in the design process.
Interface Design of Phone Configuration Tool
University of Michigan Department of Design Science
DESIGN CHALLENGE
This project is premised on the novel concepts of co-creation and
mass-customization, which propose the co-creation of value by the firm and
customers, rather than entirely by the firm. The challenge was to propose a proof
of concept through the design of web interface that will allow users to customize
the features of a mobile phone. The end goal was to propose improvements in
the industrial design process by involving end users in the design process.
Professional Work
ACL Wireless
British Council
Ford Motors
ACL Wireless
British Council
Ford Motors
Web Interface and Design Process
RESULTS
The concept interface
enables phone
configuration that is highly
Users of differing needs
can supply personalized
information to receive
base phone model
recommendations, over
and above they can
customize. Beyond a user
friendly interface, the
concept provides an
opportunity to improve
design processes. The
concept provides a way of
envisioning the
possibilities of co-creation,
and provides a catalyst for
future evolution of
co-creative interfaces.
Project Deliverables
Design process
representation,
Configurator UI,
Final presentation
The concept interface
enables phone
configuration that is highly
Users of differing needs
can supply personalized
information to receive
base phone model
recommendations, over
and above they can
customize. Beyond a user
friendly interface, the
concept provides an
opportunity to improve
design processes. The
concept provides a way of
envisioning the
possibilities of co-creation,
and provides a catalyst for
future evolution of
co-creative interfaces.
Project Deliverables
Design process
representation,
Configurator UI,
Final presentation
Jump to
Academic Projects
Interaction Design
Design Process
Service Design
Web 2.0
Usability Evaluation
Contextual Inquiry
IA Strategy
Contact
646. 510. 2529
agaurav@umich.edu
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Academic Projects
Interaction Design
Design Process
Service Design
Web 2.0
Usability Evaluation
Contextual Inquiry
IA Strategy
Contact
646. 510. 2529
agaurav@umich.edu
Resume
MS Word
Networks
| About Me | Thoughts | Projects Copyright Gaurav Anand | agaurav@umich.edu | 646. 510. 2529 |
